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“Fear is the thief of dreams.”
That was my dad’s response when I told him the news. I couldn’t have been more relieved by my family’s encouragement after the big announcement. Truthfully, I’d dealt with enough inner turmoil coming to that decision on my own.
A few of the questions I agonized over for months:
- Should I quit my job? Can I quit my job? Who TF do I think I am?
- Am I just being an impulsive millennial?
- How do I know if it’s the right time to quit?
- What if I can’t replace my income quickly enough?
- Is quitting my job irresponsible (considering I have a family, including a 2 year old, and a home, and those damned student loans)?
- Can I afford health insurance?
At some point, my head could’ve doubled as a prop in a Gushers commercial.
(IMPORTANT CAVEAT: Please note that I didn’t come to this decision lightly. I have a sufficient stream of income that I intend to grow and scale in order to build the creative, profitable life I love. This is not a PSA to convince my readers that working for an employer is the devil and that everyone should quit their job. Quite the contrary–you should pursue your personal trajectory with passion and enthusiasm. This is my specific experience based on my own interests, my own hard work, and my family’s needs.)

Making any huge decision at your job can be paralyzingly overwhelming – asking for a promotion or raise, giving a huge presentation, or quitting… It doesn’t come easily for everyone.
It certainly didn’t for me.
Thing is, fear of change isn’t restricted to your professional life. It also applies to your personal life, goals, and dreams.
As humans, we don’t really rock with change all like that… We might think we do or even say we do, but a significant change – a shift – is often easier thought about than made. Easier talked about than acted upon.
I say this all to say: you’re not alone.
And it was critical for me to know that I wasn’t alone either.
I’m sharing this book with you for 3 reasons:
- Candace is freaking amazing and you should know who she is.
- The personal development space is dominated by white, male perspectives. The Shift brings the experience of a Black woman into view.
- I KNOW for a fact that many of my fellow multi-passionate millennials are in the same position. You’re at a major turning point or you want to be at a major turning point in some aspect of your life. But something is missing.
So who is The Shift for?
Yes, this specific post is about how The Shift gave me the courage to definitively quit my traditional job, but a professional shift is only a piece of the value this book provides (and quitting your job is not the only professional shift there is!)
The Shift is segmented into 7 focal points:
- Personal shift
- Professional shift
- Mental shift
- Emotional shift
- Financial shift
- Relational shift
- Spiritual shift
Anyone who is considering or committed to making any of these changes in the near future will absolutely benefit from this read.
1. Get a surprising, first-hand look into why and how Candace quit her first corporate job at PepsiCo.
Sometimes knowing someone else’s backstory helps us put our own in perspective. Through an inside look into the rationale, motivations, and emotions behind Candace’s (major!) professional shift, perhaps you’ll be able to take an honest look at your own situation.
2. Receive a handbook of affirmations you can use to make the life shifts you desire.
The power of life and death lies in the tongue. Speaking your heart’s desires into existence is one of the most powerful ways to transform your life into the vision you have for it. Throughout The Shift, Candace includes affirmations that she used to help mold her life. At the end of the book, she compiles each of the affirmations together such that you can conveniently use them for your own benefit.
3. Gain direct insight into how Candace applied these lessons in her own life to become a successful creative entrepreneur.
Not only does Candace provide advice on how you can make certain changes in your life, she also provides examples of the mindset shifts and concrete actions she took to make these improvements herself. There’s nothing like seeing advice in action.

Who is Candace V. Mitchell?
Candace V. Mitchell is a computer scientist and co-founder of the high tech hair care company, Techturized Inc., based in Atlanta, GA. Candace has had tremendous success with her company’s consumer brand, Myavana, a personalized hair care service. Since graduating from Georgia Tech and launching her business, Candace was named BET’s Next In Class STEM Award Winner. Plus, she landed a spot on Forbes 30 Under 30 list in the Retail and E-Commerce category! Candace is a true LaziMILLENNIAL in every sense of the word.
I’m definitely ordering this book. I need to shift so I can soar! Thanks so much for sharing your journey and this awesome resource.
So happy to hear this! The Shift will definitely help you soar in the direction of your destiny. Here is the link to order: https://www.candacevictoria.com/the-shift-book/
I love the disclaimer, by the way. I really think this is such an awesome step if faith. Your decision was based on an opportunity that you took in the best interest of your family. If only we all had that type of faith, we would all be happier people. I’m ordering this book!
Yes! Faith is the substance of all things hoped for! I’m excited about how The Shift will help you in your journey. Here’s the link to order: https://www.candacevictoria.com/the-shift-book/
My favorite part in all of this is when you said a shift or a change is easier thought about than done. Whewwwww if that’s not my life! I’ll def check out the book.
Yes!! This book will help you actually walk it out! Here’s the link to order: https://www.candacevictoria.com/the-shift-book/
I will be getting the book! I can’t help but think this was a sign for me. I have been contemplating quitting my job to pursue my dreams and make time for my son.
It’s definitely a sign! There is such an abundant life available to you when you take time to discover your purpose and actively take steps in the direction in which it leads. I pray you’re able to make the shift and pursue your dreams soon! https://www.candacevictoria.com/the-shift-book/
Yassss Candace! *adding The Shift to my booklist*
Also, I love that you shared your experience to inspire others who may be facing a similar dilemma, but I especially appreciate the “important caveat” to remind everyone we all have our own journey and not two journeys are the same. This post is a perfect blend of inspiration, enlightenment, and practicality.